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activecampaign — Agent Skill

by ActiveCampaign · Updated

Marketing automation, CRM, and email marketing powered by ActiveCampaign. Manage contacts, campaigns, automations, deals, and get AI-powered marketing insights — all from Claude.

At a glance

activecampaign is an Agent Skill by ActiveCampaign in the Writing & Content category. In Claude Code it installs with `/plugin install activecampaign@claude-plugins-official` after adding the anthropics/claude-plugins-official marketplace; other assistants use its SKILL.md instructions as rules. Its source repository has 5 GitHub stars (as of Oct 28, 2026).

Source 5GitHub stars

How to install activecampaign in your AI client

Setup for Claude Code, Claude Desktop, Cursor, Codex, Windsurf, Cline and VS Code — copy-paste ready.

How to install activecampaign in Claude CodeAnthropic's agentic CLI

  1. Add the marketplace

    claude
    /plugin marketplace add anthropics/claude-plugins-official
  2. Install the skill

    claude
    /plugin install activecampaign@claude-plugins-official
  3. Use it

    These are slash commands for a Claude Code session, not your shell. Claude auto-invokes the skill when your request matches its description — or type its slash command if it exposes one.

Documentation

Full README

ActiveCampaign Agent Plugin

Bring your ActiveCampaign marketing automation, CRM, and email marketing into your AI agent. This plugin adds ActiveCampaign domain expertise, guided workflows, intelligent reporting, and safe write operations on top of ActiveCampaign's MCP server, so your agent can analyze your account, plan your marketing, and make changes for you, all in plain conversation.

Packaged in the open [Agent Plugins](https://agent-plugins.org/) format. The full experience runs in Claude Code and Claude Co-Work; the skills and MCP connection are portable to any client that supports Agent Skills and MCP — including Codex and Cursor. See Compatibility.


Table of Contents

  • What's in the Plugin
  • Compatibility
  • What the Plugin Can and Can't Do
  • Setup
  • How It Works
  • Examples
  • Data Handling & Privacy
  • Known Limitations
  • Support

What's in the Plugin

Skills (used automatically)

Skills activate on their own when Claude detects relevant context — you don't need to invoke them. Just describe what you want.

| Skill | Helps with | What it does | |-------|------------|--------------| | Reporting Analyst | Performance questions, metrics, reports | Pulls your campaign, automation, and deal records and produces structured analysis grounded in your real data | | Campaign Strategist | Campaign planning, email content, targeting | Plans the campaign from your account data, then generates the email itself: a new AI-drafted campaign from a prompt, edits to copy or tone, copies of past sends, subject and preheader changes | | Automation Builder | Workflow design, triggers, drip sequences | Recommends automation patterns and triggers; can enroll contacts and manage the tags that trigger workflows | | Contact Operations | Segmentation, bulk updates, list/field management | Advises on organization strategy and executes contact/tag/list/field changes with a preview-and-confirm step | | Deals & CRM | Pipelines, stages, deals, owners, custom objects | Builds and operates your CRM — creates pipelines, stages, and deals, moves deals, reassigns owners, models custom objects, all with preview-and-confirm | | Deliverability Advisor | Spam issues, bounces, authentication | Diagnoses deliverability problems and provides SPF/DKIM/DMARC guidance |

Commands (you trigger)

Type these directly. They produce read-only reports.

| Command | What it produces | |---------|-----------------| | /activecampaign:campaign-report | Performance report for your recent campaigns | | /activecampaign:weekly-digest | Weekly summary across campaigns, automations, contacts, and deals | | /activecampaign:automation-audit | Automation health read — entry/completion counts, likely drop-off, stale workflows | | /activecampaign:audience-health | Contact database health — status counts, list sizes, engagement, data quality | | /activecampaign:deal-pipeline-review | Pipeline structure, deals by stage, top deals by value, likely stuck deals |

Excerpt — the full document is on GitHub.

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